If Richard Park thinks copying the winning Magic format from 10 years ago is the right thing to do for Smooth, I genuinely worry about the future health of commercial radio. We have a ridiculous situation where a pensioner is currently and ultimately responsible for overall programming for this country’s biggest and most powerful commercial radio group, and that is a massive concern. ![]() Who the hell wants to hear the same few songs played over and over again by some boring bastard with nothing more than a nice voice?īBC Radio 2 are running away with the ball and Commercial Radio is being left behind, it’s stupid and foolish to keep doing what it’s currently doing. Subscribe to eRADIO to read more like this each Wednesday direct to your inbox. This article first appeared in eRADIO and is provided here as a catch-up. ![]() As Commercial Radio becomes the most bland and predictable it has ever been since launching in 1973, I believe the future for entertainment based content is podcasting.
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